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Dream

: A market research

Dream category : Carrer/ job - Marketing/ PR/ E-commerce
Time of dream : 2015
Location dream : University of Economics, Ho Chi Minh City
Phase of dream : Growing up
Want :
Email : Phone:

Description

Objective-oriented fresh graduate with a passion to explore new practical knowledge and define oneself through contribution, success and individual achievement. Curiosity towards human behavior and how they work as a consumer, which will be used to guide them towards positivity.

Why my dream

It went absolutely straightfoward:

During September 2016, a competition called Nielsen Case Competition emerged and I was opportunistic to take that chance by gathering 3 more of my members and jumping in the competition. The moment I looked on number and data, despite just a simulation, intrigued me a lot. Coupled with prior practicing with SPSS and multi-variance analysis theory at school, I consider market research as my priority.

I had tried a number of position from content writer, designer to event organizing and coincidentally legal business intern but my interest in market research hasn't swayed a bit.

The analytical, human-centric and insight-seeking nature of market research drives me more towards understanding consumer behaviour and I will follow it to the end.

About special me

Nguyen Pham Minh Hung
Year of birth: 1996
Email: hungnguyen02061996@gmail.com
Mobile: 0976 700 858
Current Living Location: Le Tan Quoc, Tan Binh District, HCMC

Both a divergently and convergently analytical thinker focusing on big picture through details, with iconoclastic approach to data and information and emphasis on planning and refining.

My challenges and lessons

Being a marketing researcher for me has some difficulties that I must face and have faced, apart from academic writing which I have practiced on a weekly basis:
- Designing, re-testing and delivering questionnaire in a coherent sense is crucial as confusing question can leave respondent unable to answer and distort the data
- Contacting, approaching and asking respondents in an appropriate way, which varies depending on context
- Testing the gathered data multiple times and saving them for cross-checking
- When devising solution, consultation on Vietnam's local business law is an absolute must.

Learning journey

My characters, skills and achievements

July 2016: First Runner-up of Controversial Convention Summer Debate Camp

October 2016: Semi-finalist of Nielsen Case Competition

July 2018: IELTS Overall Score 7.5

August 2018: Graduate from UEH (GPA: 3.0/4.0)

Experiences in the past

Business Legal Intern – Vietvalues Auditing and Consulting Firm (Jan, 2018 – March, 2018)
- Get trained in accountant, auditing and business law
- Practice on accounting transactions

Communication member – Business English Club (Oct, 2015 – August,2016)
- Monitor and keep track of the club’s overall statistics of fan page
- Work with the content team and design team within the communication department
- Work with the organizational board during the club’s major even
- Provide and receive monthly feedback for team members and superiors for improvement

Future plan

- Pursue the career of a market research analyst
- Get a mentor to guide my path to consult and guide my
career furthur
- Learn SQL, Python and master SPSS
- Master the fluency of English and French
- Learn Russian (or Yiddish) or Japanesse for extending researching language

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